A history of tobacco spin

Tue, 2007-06-19 11:26Kevin Grandia
Kevin Grandia's picture

A history of tobacco spin

Here's a video compilation we were working on for James Hoggan's recent keynote lecture to the Canadian Public Relations Society's national conference. We ended up not using the video, but I thought it would be great for DeSmog readers.

Many of the themes in these video clips are still used today by individuals and organizations that continue to fight against tough greenhouse gas regulations in North America.

For example, the first clip is a Virginia Slims TV advertisement from the '60's claiming that oppressed women have won their right to smoke cigarettes. Fast forward to today, where the pro-tobacco lobby still uses such tactics, and those in the automobile lobby frame tougher vehicle emissions standards as a “rights” issue.

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Disruption

This is a guest post by Zach Roberts.

As a documentary producer, I watch more than my fair share of environmental protest documentaries — probably about 20 a year. And almost all of them have the same, vague message: we need to do something!

Their scenes re-play like a bad video montage in my mind: earnest young people speaking at podiums, boring climatologists rambling on about the coming end of the world, forest fires, melting ice shelves, you know how it goes. In the lefty journalism world, we call this “preaching to the choir.”

Then there's Disruption,...

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