Clearing the PR Pollution that Clouds Climate Science

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Al Gore: Environmental Solutions Equal Economic Solutions

When economy and environment are pitted against each other (a la Stephen Harper) we are manipulated into thinking that we must sacrifice one in order to achieve success with the other. In fact, our economies depend on the environment – without the resources that this earth provides we wouldn’t have an economy to operate and when those resources start to run out, cause serious security issues and create major environmental damage, then we are in grave danger of losing more than just our pay cheques.

It’s common sense then, that the two operate in tandem – what happens to the environment will ultimately effect our economy. That’s why Al Gore has framed it so well in his latest Op-Ed piece for the New York Times this past weekend.

When economy and environment are pitted against each other (a la Stephen Harper) we are manipulated into thinking that we must sacrifice one in order to achieve success with the other. In fact, our economies depend on the environment – without the resources that this earth provides we wouldn’t have an economy to operate and when those resources start to run out, cause serious security issues and create major environmental damage, then we are in grave danger of losing more than just our pay cheques.

It’s common sense then, that the two operate in tandem – what happens to the environment will ultimately effect our economy. That’s why Al Gore has framed it so well in his latest Op-Ed piece for the New York Times this past weekend.

Mr. Gore notes that the steps needed to solve the climate crisis are exactly the same steps that are needed to solve the economic crises. He also rats out so called “clean coal” which is a refreshing directional change from the heavy advertising that the clean coal lobbyists have been spending as of late. (This election brought to you by…..)

What's next?

About the climate cover-up

About the climate cover-up

Democracy is utterly dependant upon an electorate that is accurately informed. In promoting climate change denial (and often denying their responsibility for doing so) industry has done more than endanger the environment. It has undermined democracy.

There is a vast difference between putting forth a point of view, honestly held, and intentionally sowing the seeds of confusion. Free speech does not include the right to deceive. Deception is not a point of view. And the right to disagree does not include a right to intentionally subvert the public awareness.

Although all public relations professionals are bound by a duty to not knowingly mislead the public, some have executed comprehensive campaigns of misinformation on behalf of industry clients on issues ranging from tobacco and asbestos to seat belts.

Lately, these fringe players have turned their efforts to creating confusion about climate change. This PR campaign could not be accomplished without the compliance of media as well as the assent and participation of leaders in government and business.

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