Forget the U.S. war on coal, that’s not going so well for the team in the charcoal jerseys. The real shooting war has opened up against renewable energy, particularly solar, because of its potentially disruptive nature to vested interests.
Solar power is the go-to source for new generating capacity in the U.S. Some 930 megawatts of photovoltaic solar power was installed in the third quarter of 2013, a jump of 35 percent over last year, according to the Solar Energy Industries Association. And 2013 will go down as the year the United States surpassed uber leader Germany in new solar installations.
And the momentum shows no signs of slowing this year because home owners and companies are rapidly embracing the idea of harnessing power from the sun rather than from expensive and increasingly brittle power grids.
Solar panels are the new granite countertops in home building – an amenity that’s becoming a standard in residential housing, according to Bloomberg in a report. At least six of the 10 largest American homebuilders include panels in new housing construction today.
And what is a movement without stock market darlings? Companies such as Elon Musk’s SolarCity and SunEdison, to name just two, are often hot stocks on a daily basis.