BP, Shell Put Real Wind Behind Their Rhetoric

Fri, 2007-03-02 06:47Ross Gelbspan
Ross Gelbspan's picture

BP, Shell Put Real Wind Behind Their Rhetoric

Two of the world's leading oil producers have almost overnight joined some of the biggest players in wind power in the United States, accelerating a trend of large corporations investing in the rapidly growing alternative-energy field. Shell is one of the nation's top five generators of wind power, while BP's Alternative Energy group – launched 16 months ago – aims to develop projects that produce 550 megawatts of electricity this year, one-sixth of the projected US wind energy output in 2007.
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For more than a year, oil giant BP has waged a massive public relations battle to convince Americans that the company has been bamboozled by the oil spill claims process relating to the 2010 Deepwater Horizon oil rig blowout.

This BP PR campaign has involved full-page newspaper ads paid for...

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