greenwashing

Tue, 2010-11-23 06:55Brendan DeMelle
Brendan DeMelle's picture

Had Enough Tar Sands Greenwashing? Join the CAPP Ad-Jam Contest

Are you sick and tired of the greenwashing efforts by the Alberta government and the Canadian Association of Petroleum Producers (CAPP) to paint Canada’s toxic tar sands as ‘clean’?

Greenpeace Canada is launching an ad-jamming contest to combat the greenwashing campaign launched by CAPP in a series of print and video ads

“It is time to show CAPP that any attempt to greenwash the tar sands will not go unchecked,” say Greenpeace organizers, who have set up a Facebook group to “Put a CAPP on Tar Sands Greenwashing.”

Thu, 2008-10-23 17:58Mitchell Anderson
Mitchell Anderson's picture

Eco-bunk Exposed

Why bother doing something when you can just say you did it? That seems to be the cynical sentiment driving a lucrative growth industry: corporate green washing.

Consumers are increasingly demanding that companies demonstrate their commitment to the environment through responsible practices. Many of these companies are instead providing PR spin and phony labeling in an effort to keep doing what they have been doing while improving their corporate image.

While this might buy them some time in the short term, the public is peeling back the green veil on eco-bunk. Have a look at this insightful article by Fred Pearce in the Guardian on the Great Green Swindle.
Read more: Eco-bunk Exposed
Wed, 2008-04-02 13:44Emily Murgatroyd
Emily Murgatroyd's picture

Video: Jim Hoggan on Astroturfing, Greenwashing and the Echo Chamber

Here's a short video produced by documentary filmmaker Jon Cooksey and his team at How To Boil a Frog, featuring DeSmog Project co-founder Jim Hoggan. Enjoy!

Tue, 2007-07-17 14:39Kevin Grandia
Kevin Grandia's picture

Shell's Greenwashing Advertisements 'misleading'

Oil giant Royal Dutch Shell has been ordered to withdrawal 'misleading' advertising in Holland after the environmental group Friends of the Earth claimed the ads were a case of “greenwashing.”

The ads showing flowers emitting from smoke stacks made the claim that Shell's greenhouse gas emissions were being recycled and used to grow flowers in actual greenhouses. The Dutch Advertising Code Authority stated, “Shell suggests that all of these gases are recycled and that is not the case, so our committee found a misleading environmental claim.”

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