I don’t even know what you call the latest marketing ploy by the coal industry lobby group the American Coalition for Clean Coal Electricity (ACCCE). But if there’s one thing that is for certain it’s that ACCCE has way too much time and money on their hands.
I encourage you to check out ACCCE’s Clean Coal Carolers - I really don’t mind sending a bunch of traffic their way because this latest publicity stunt is absolutely absurd and shows just how far the coal lobby is willing to go to market their dirty product as somehow being clean. In fact, I think you should send this to everyone you know, show them how ridiculous this clean coal marketing has actually become.
ACCCE’s dancing coal carolers actually remind me of another marketing campaign from a few years back, maybe it’s where they found their inspiration: