Ari Berman’s must-read article “The Dirt on Clean Coal” upholds The Nation’s proud reputation for investigative reporting which separates it from most mainstream outlets, posing relevant questions and actually attempting to find answers to them.

Berman asks the critical, overlooked question of the day, “Can the same people who told us that global warming didn't exist--or that it was a good thing--suddenly be trusted to help solve the climate crisis?”

As you might guess, the answer is a resounding “no.”

Berman details how the coal industry - through its $40 million Astroturf campaign by the front group “American Coalition for Clean Coal Electricity” - is working feverishly to fight Congressional efforts to limit greenhouse gas emissions, hoping to ensure that the world’s coal supplies – and the climate – continue to burn for decades to come.

I don't even know what you call the latest marketing ploy by the coal industry lobby group the American Coalition for Clean Coal Electricity (ACCCE). But if there's one thing that is for certain it's that ACCCE has way too much time and money on their hands.

I encourage you to check out ACCCE's Clean Coal Carolers - I really don't mind sending a bunch of traffic their way because this latest publicity stunt is absolutely absurd and shows just how far the coal lobby is willing to go to market their dirty product as somehow being clean. In fact, I think you should send this to everyone you know, show them how ridiculous this clean coal marketing has actually become.

ACCCE's dancing coal carolers actually remind me of another marketing campaign from a few years back, maybe it's where they found their inspiration:

Sierra Club has launched a great new site going after the "clean coal" marketing machine.

Good to see more organizations countering the $40 million "coal is clean" campaign launched by the coal industry late last year under the guise of third-party group calling itself the "American Coalition for Clean Coal Electricity" (ACCCE).

Sierra Club even came up with a great video that puts to rest the ridiculous argument that somehow the dirtiest energy in the world is somehow clean...