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MudBrick Media Inc

Unnamed Physicist Sponsors Global Warming Denial Video Targeting High Schoolers

Providing high quality educational resources to science classrooms is a noble task, but when those resources include deeply flawed global warming denial material, produced with funding from an anonymous source, red flags ought to go up.  That is the scenario with The Cassiopeia Project’s video suggesting that climate change is bunk.

Cassiopeia was previously known for producing excellent videos exploring complex scientific concepts, but now all of its good work is being compromised by an unscientific and dishonest attack on global warming research.

That has fans of Cassiopeia’s more well-regarded videos flummoxed

Incredibly, three of the twelve sources cited in the global warming video credits are the exact same press release posted in diferent locations and written by Marc Morano while he still worked for Senator James Inhofe (R-OK).  Other sources of information used in the video include the widely-discredited Oregon Petition Project and the Heartland Institute.

Who is behind the Cassiopeia Project? 

Cassiopeia’s website says the individual is “a retired physicist who has considerable means.”  We know Mudbrick Media, based near Mobile, Alabama, produced the videos. The anonymous funder is described in another story about Mudbrick’s productions as “an entrepreneur who wants to keep a low personal profile” and, beyond his interest in climate denial, “wants to explore a new business model for the music industry.” 

Beyond that, the stunning misrepresentations in the global warming video must, for now, speak for themselves.

The video’s tone is argumentative from the start.  The very first line of the video says: “The opinion count stands at 31,000 to 52 but that’s just among scientists in the public eye.” This is confusing; is there a whole army of secret scientists out there who are less in the public eye than the 31,000 mentioned? 

The narrator continues with leading rhetorical questions, baseless jabs at science and many graphs and images with no citations.  It is as if they are trying to present a pursuasive case to a jury of illiterate and bored captives. 

Is that how Cassiopeia now thinks of high school students? 


Read more: Unnamed Physicist Sponsors Global Warming Denial Video Targeting High Schoolers



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About the climate cover-up

About the climate cover-up

Democracy is utterly dependent upon an electorate that is accurately informed. In promoting climate change denial (and often denying their responsibility for doing so) industry has done more than endanger the environment. It has undermined democracy.

There is a vast difference between putting forth a point of view, honestly held, and intentionally sowing the seeds of confusion. Free speech does not include the right to deceive. Deception is not a point of view. And the right to disagree does not include a right to intentionally subvert the public awareness.


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