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Clearing the PR Pollution that Clouds Climate Science

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Denier Conference Readies for Round Three

Among the many conservative think tanks faithfully pushing the skeptic message in Washington, D.C., few are as prominent—or, should I say, infamous—as the Heartland Institute. The “independent” research and non-profit group has the dubious distinction of having organized the first major denier-palooza, the “International Conference on Climate Change,” last year. Despite a less than stellar showing, and an even more lukewarm follow-up in March, it’s hoping that the third time will be the charm.

The likes of Senator James Inhofe, Lord Christopher Monckton and Anthony Watts will be descending on the Washington Court Hotel this week to discuss the “widespread dissent to the asserted “consensus” on the causes, consequences, and proper responses to climate change.” Its ostensible purpose will be to “expose Congressional staff and journalists to leading scientists and economists in the nation’s capital” and demonstrate that “global warming is not a crisis and that immediate action to reduce emissions is not necessary”—which it calls the emerging consensus view of (the handful of) scientists outside the IPCC.


Read more: Denier Conference Readies for Round Three

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The Oceans v. EPA

“Out of sight, out of mind,” is a pithy saying that aptly sums up the attitude most industrialized countries have toward ocean acidification. While there has been much (justified) hand-wringing about the terrestrial impacts of climate change, policymakers have largely ignored the threats posed by acidic seas – which are considerable.

For one, ocean acidification could wipe out a significant fraction of the world’s coral reefs – perhaps even all of them – by mid-century if we don’t curb our emissions. In late 2007, 17 marine biologists co-authored a review article in Science in which they warned that, under a worst-case emissions scenario (450 – 500 ppm and a temperature increase larger than 5.4°C), all reefs could disappear, taking up to half of all marine life with them.


Read more: The Oceans v. EPA

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China, U.S. intransigence over climate policy hijacks Bali talks

A face off between the world’s largest greenhouse-gas spewers has taken center stage at the UN Climate Change Conference in Bali, and China appears to be winning its public-relations battle with the U.S.

China has reiterated it will not consider mandatory emissions cuts until the U.S. and other industrialized countries such as Canada embrace a less-extravagant lifestyle. The U.S. is standing pat in its opposition to mandatory limits.

Although both countries have dug in their heels, China, which many believe has already surpassed the U.S. as the world's top emitter of heat-trapping gases, is now seen as playing a constructive role on global warming after years of dodging the issue.

In that scenario, the U.S. is losing friends fast.


Read more: China, U.S. intransigence over climate policy hijacks Bali talks

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Global-warming deniers shift gears in their distraction conspiracy

A column in a Seattle newspaper says growing consensus on human causes of climate change has forced deniers to switch tactics, abandoning shrill demands for scientific evidence – which is ample – for “drive-by shootings” such as exaggerated estimates of energy consumption in Al Gore’s house in Tennessee, or Prince Charles flying across the Atlantic to receive an environmental award.


Read more: Global-warming deniers shift gears in their distraction conspiracy

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Governors from five western states join forces against global warming

Blaming inaction by the Bush Administration, the governors of Arizona, California, New Mexico, Oregon and Washington have agreed to develop a regional target to lower greenhouse gases and create a program aimed at helping businesses reach the still-undecided goals.


Read more: Governors from five western states join forces against global warming

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$350-million study of North, South polar changes set

Scientists from 60 countries will camp on drifting Arctic sea ice and trek to uncharted Antarctic mountains to clarify the role of greenhouse gases and global warming in the rapid changes already occurring at both poles. Called the International Polar Year despite its two-year timetable, it is the fourth such integrated Arctic and Antarctic science effort since 1881. The last ended in 1958.


Read more: $350-million study of North, South polar changes set

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About the climate cover-up

About the climate cover-up

Democracy is utterly dependent upon an electorate that is accurately informed. In promoting climate change denial (and often denying their responsibility for doing so) industry has done more than endanger the environment. It has undermined democracy.

There is a vast difference between putting forth a point of view, honestly held, and intentionally sowing the seeds of confusion. Free speech does not include the right to deceive. Deception is not a point of view. And the right to disagree does not include a right to intentionally subvert the public awareness.

Although all public relations professionals are bound by a duty to not knowingly mislead the public, some have executed comprehensive campaigns of misinformation on behalf of industry clients on issues ranging from tobacco and asbestos to seat belts.

Lately, these fringe players have turned their efforts to creating confusion about climate change. This PR campaign could not be accomplished without the compliance of media as well as the assent and participation of leaders in government and business.

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