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Clearing the PR Pollution that Clouds Climate Science

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Exxon Acknowledges Climate Change, cuts CEI's funding

"We know enough now - or, society knows enough now - that the risk is serious and action should be taken."

Exxon Vice President for Public Affairs Kenneth Cohen

In an interview reported in the Wall Street Journal today, Kenneth Cohen began to shift Exxon's corporate positioning on climate change, accepting the reliability of the science and announcing that Exxon has stopped funding climate change deniers like the Competitive Enterprise Institute (CEI).

Cohen also told the WSJ that Exxon is expecting regulatory action soon and wants to be part of the discussion.

Exxon wants any regulation to be applied across "the broadest possible base" of the economy, said Jaime Spellings, Exxon's general manager for corporate planning. Exxon says avoiding a ton of carbon-dioxide emissions is, with certain exceptions, less expensive in the power industry than in the transportation sector. Though solar energy remains expensive, reducing a ton of emissions by generating electricity from essentially carbon-free sources such as nuclear or wind energy is cheaper than reducing a ton of emissions through low-carbon transportation fuels such as ethanol.

This is a hugely positive development: the world's largest oil company has stopped denying the fact of global warming in favour of talking about how to address it.

Bring on reality.

 

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#17651
Russil Wvong. +0; Thu, 2007-01-11 13:16; Interview in the Pittsburgh Post-Gazette
Russil Wvong (not verified)
Definitely a positive development. For non-WSJ subscribers, here's a copy of the interview in the Pittsburgh Post-Gazette: http://www.post-gazette.com/pg/07011/753072-28.stm
#17667
Pigou Club. +0; Fri, 2007-01-12 07:45; Exxon
Pigou Club (not verified)
It's a start. Let's hope the governments will start beleiving too.
#17688
James W. +0; Sat, 2007-01-13 13:52; Interesting
James W (not verified)
Good to finally see some acknowledgment. It's interesting, though, how they immediately go on the tangent of emphasizing emission reduction from power plants. It may be more expensive to address transportation fuels at this point (and probably less appealing to XOM), but there's room for progress on such things as cellulosic ethanol, biodiesel production, and fuel economy.
#205074
Glenn Hubbers. +0; Wed, 2008-03-12 13:24; I also find it interesting
Glenn Hubbers (not verified)

I also find it interesting that they talk about reductions based on how electricity is generated and reductions based on the choice of fuel, but don't go anywhere near increasing efficiency, using less power, or driving less.

About the climate cover-up

About the climate cover-up

Democracy is utterly dependent upon an electorate that is accurately informed. In promoting climate change denial (and often denying their responsibility for doing so) industry has done more than endanger the environment. It has undermined democracy.

There is a vast difference between putting forth a point of view, honestly held, and intentionally sowing the seeds of confusion. Free speech does not include the right to deceive. Deception is not a point of view. And the right to disagree does not include a right to intentionally subvert the public awareness.

Although all public relations professionals are bound by a duty to not knowingly mislead the public, some have executed comprehensive campaigns of misinformation on behalf of industry clients on issues ranging from tobacco and asbestos to seat belts.

Lately, these fringe players have turned their efforts to creating confusion about climate change. This PR campaign could not be accomplished without the compliance of media as well as the assent and participation of leaders in government and business.

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