Fri, 2006-08-18 09:41Kevin Grandia
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California carbon cap bill good for economy too

As California's widely supported Global Warming Solutions Act, gets set to pass this summer, a new University of California study finds that the new Act could create as many as 17,000 new jobs.

Author of the report, David Roland-Holst, concludes:

“Our study demonstrates that meeting the 2020 [green-house gas] limits under debate in Sacramento can stimulate the state economy… Climate action can be profitable.”

The report also finds that the annual Gross State Product (GSP) could see a $60 billion increase as California aggressively moves on its proposed new carbon emissions cap program.
Fri, 2006-08-18 05:26Jim Hoggan
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On Twisting Words and Dodging Responsibility

Two items have come up in the DeSmogBlog recently that deserve further analysis. The first is the conversion of Republican pollster and strategist Frank Luntz who, until very recently, has been directing governments in the U.S. and Canada on how to communicate about climate change. For example, in a 2002 strategy memo to the Republican Party, Luntz wrote:

The Scientific Debate Remains Open. Voters believe that there is no consensus about global warming within the scientific community. Should the public come to believe that the scientific issues are settled, their views about global warming will change accordingly. Therefore, you need to make the lack of scientific certainty a primary issue in the debate, and defer to scientists and other experts in the field.

To give Luntz the benefit of the doubt, maybe he really believed in 2002 that the debate over climate change science was legitimate and not the result of a concerted energy-industry campaign to confuse the public. He says now that he believes the advice was fair when he gave it and we would like to take him at his word.

That being the case, however, you would have expected that his recent conversion from “climate change skepticism” would have come with an apology, or perhaps a messaging update. Instead, when asked about the continuing Republican denial of the science, Luntz said:

That's up to the [them]. I'm not the administration. What they want to do is their business. And it's nothing to do with what I write. And it's nothing to do with what I believe.

The language is a powerful tool and Frank Luntz has a real gift in wielding that tool. With such a gift should come some sense of responsibility. Instead, Luntz offers a total abdication: “What they want to do is their business.”

Given the degree to which Luntz's advice has defined the Bush administration's position on climate change science, that response is analagous to saying, 'I just sold them the guns, officer. I had no idea what they planned to do with them.' Not good enough.

Thu, 2006-08-17 16:47Richard Littlemore
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Canadian Climate Change Censorship Revisited

The DeSmogBlog has reported the federal Conservative Party's revisionism on climate change before, but this piece by the InterPress News Service's Bill Berkowitz adds some interesting material. Look especially at the “I-was-only-giving-orders” defence offered by the king of linguistic manipulation, Frank Luntz:

“When asked about the advice about climate change that he had been giving for years, Luntz said it was fair when he gave it. He added that if the Bush administration is still questioning the science, “That's up to the [them]. I'm not the administration. What they want to do is their business. And it's nothing to do with what I write. And it's nothing to do with what I believe.””

Thu, 2006-08-17 14:18Richard Littlemore
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Climate Chill Settles Over Fictional Straw Man

Here's a weird piece that suggests wild-eyed environmentalists are lying in wait to do violence to Dr. Richard Lindzen, one of the few climate change denying scientists who has a shred of credibility in the science community.

In this fictional letter to Lindzen, the imaginary author claims that there is a worldwide conspiracy to silence any scientist who would challenge the climate change consensus. The letter paints a picture of scientists as sheep (and not very smart sheep, at that), who read tea leaves in order to find out what kind of grant applications to submit.

Thu, 2006-08-17 14:08Kevin Grandia
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UK climate change video shows us how it's done

Check out this video (windows media version) produced as part of the UK's “Climate Change Communications Initiative.” They sure nail down all the elements of a successful climate change action campaign; they begin by first explaining in very simple terms what climate change actually is, they then highlight (but don't dwell on) the possible consequences of inaction and finally, they wrap up with the fact that there are available solutions and tailor that message with a call to action.

Great job. What do all the other PR pros out there think about this one?



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