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Clearing the PR Pollution that Clouds Climate Science

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(Heart)Breaking News From The United States of Ostriches

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The Yale School of Forestry and Environmental Studies released the results of a new national survey on public responses to climate change. This report finds that public concern about global warming has dropped sharply since the fall of 2008:

* The percentage of Americans who think global warming is happening has declined 14 points, to 57 percent.

* The percentage of Americans who think global warming is caused mostly by human activities has dropped 10 points, to 47 percent.

* Only 50 percent of Americans now say they are "somewhat" or "very worried" about global warming, a 13-point decrease.

In line with these shifting beliefs, there has been an increase in the number of Americans who think global warming will never harm people or other species in the United States or elsewhere.

The survey also found lower public trust in a variety of institutions and leaders, including scientists. For example, Americans’ trust in the mainstream news media as a reliable source of information about global warming declined by 11 percentage points, television weather reporters by 10 points and scientists by 8 points. They also distrust leaders on both sides of the political fence. Sixty-five percent distrust Republicans Arnold Schwarzenegger and Sarah Palin as sources of information, while 53 percent distrust former Democratic Vice President Al Gore and 49 percent distrust President Barack Obama.

Finally, Americans who believe that most scientists think global warming is happening decreased 13 points, to 34 percent, while 40 percent of the public now believes there is a lot of disagreement among scientists over whether global warming is happening or not.

Despite growing scientific evidence that global warming will have serious impacts worldwide, public opinion is moving in the opposite direction. Over the past year the United States has experienced rising unemployment, public frustration with Washington and a divisive health care debate, largely pushing climate change out of the news. Meanwhile, a set of emails stolen from climate scientists and used by critics to allege scientific misconduct may have contributed to an erosion of public trust in climate science.

It is also clear that public understanding of climate change fundamentals - that it is happening, is human caused, and will have serious consequences for human societies and natural ecosystems here in the United States and around the world - is heading in the wrong direction. These findings underscore the critical need for more and improved climate change education and communication.


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#712701
RickJames. +1; Wed, 2010-01-27 13:12; Also - Fox is now the most

Also - Fox is now the most trusted news according to a recent poll. So basically things are going that way.

#712702
Considerata. +1; Wed, 2010-01-27 13:41; Polarised society

It looks that the US has become a polarized and dysfunctional society.

While this is beneficial for those who want to manipulate public opinion, it makes the US a divided, weaker society.

#713322
Traverse City. +1; Tue, 2010-04-06 13:55; Americans are not informed

A majority of Americans are under informed or misinformed. Fox news as mentioned before. Studies and reports written by scientists paid to favor one side or another.
Traverse City
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About the climate cover-up

About the climate cover-up

Democracy is utterly dependent upon an electorate that is accurately informed. In promoting climate change denial (and often denying their responsibility for doing so) industry has done more than endanger the environment. It has undermined democracy.

There is a vast difference between putting forth a point of view, honestly held, and intentionally sowing the seeds of confusion. Free speech does not include the right to deceive. Deception is not a point of view. And the right to disagree does not include a right to intentionally subvert the public awareness.

Although all public relations professionals are bound by a duty to not knowingly mislead the public, some have executed comprehensive campaigns of misinformation on behalf of industry clients on issues ranging from tobacco and asbestos to seat belts.

Lately, these fringe players have turned their efforts to creating confusion about climate change. This PR campaign could not be accomplished without the compliance of media as well as the assent and participation of leaders in government and business.



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Desmog Tip Jar

Help us clear the PR pollution that clouds climate science. Thanks to our dedicated readers, the DeSmog project counters the seeds of climate confusion.

Democracy is utterly dependent upon an electorate that is accurately informed. In promoting climate change denial (and often denying their responsibility for doing so) industry has done more than endanger the environment. It has undermined democracy. The Desmog project is our answer to industry PR spin.

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