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Clearing the PR Pollution that Clouds Climate Science

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New study finds emissions cuts can still tame most serious of global warming effects

A new report released by National Center for Atmospheric Research today reports that the worst effect of global warming could still be reversed if aggressive measures are implemented quickly to reduce greenhouse gas emissions.

Candace Lombardi at Greentech reports that:

"The computer simulation showed that if greenhouse gas emissions can be held at 450ppm--the target labeled as reasonably achievable by the U.S. Climate Change Science Program, if the world reduces emissions by 70 percent--the global temperature would rise by about .6 degrees Celsius (about 1 degree Fahrenheit) by the year 2100. If human-made emissions are left unchecked, the model predicted that greenhouse gas levels would rise to 750ppm by 2100, causing a global temperature increase of 2.2 Celsius (about 4 degrees Fahrenheit)." (my emphasis)

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#704754
Murga. +1; Mon, 2009-04-27 19:11; Emission cuts

It is almost double. Unbelievable. I honestly don't understand what has to happened to make politicians open their eyes? It is obvious that this planet, without drastic changes, is on the way to become one big desert. Can stupidity and greed destroy lives of our next generations? Now more than ever, raising voice to save the planet, is the only way to go. And not just with the words but with individual action, as well. Turning off that extra light bulb might look minor but joint efforts can make difference.

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#705018
clnt2009. +1; Wed, 2009-05-13 00:53; marriage proposal ideas

Undoubtedly Global Warming is a very big issue in this days.I agree with you all!

 

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#704964
steaveandrew807. +1; Mon, 2009-05-11 03:55; Emission Cut

Thanks Richard you have posted a very informative post, I like the whole article, Green house effect has become a big envoirmental problem nowadays, there is a need to know about the harmful effect of greean house effect, otherwise our earth is on the way to become one big desert.

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About the climate cover-up

About the climate cover-up

Democracy is utterly dependent upon an electorate that is accurately informed. In promoting climate change denial (and often denying their responsibility for doing so) industry has done more than endanger the environment. It has undermined democracy.

There is a vast difference between putting forth a point of view, honestly held, and intentionally sowing the seeds of confusion. Free speech does not include the right to deceive. Deception is not a point of view. And the right to disagree does not include a right to intentionally subvert the public awareness.

Although all public relations professionals are bound by a duty to not knowingly mislead the public, some have executed comprehensive campaigns of misinformation on behalf of industry clients on issues ranging from tobacco and asbestos to seat belts.

Lately, these fringe players have turned their efforts to creating confusion about climate change. This PR campaign could not be accomplished without the compliance of media as well as the assent and participation of leaders in government and business.



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Democracy is utterly dependent upon an electorate that is accurately informed. In promoting climate change denial (and often denying their responsibility for doing so) industry has done more than endanger the environment. It has undermined democracy. The Desmog project is our answer to industry PR spin.

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