Clearing the PR Pollution that Clouds Climate Science

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Rebuffed at UN, Britain continues world climate-change crusade

John Ashton, UK’s climate-change ambassador, told a conference in London global warming isn’t a threat in the conventional sense. Investment in weapons will not help, he said, but everyone still must realize climate change has “a security dimension.”

Ashton made his remarks as China is poised to overtake the U.S. as the world’s biggest emitter of the greenhouse gases that cause global warming. The conference on climate change and security is focusing on Asia.

Ashton cited drought-related conflicts in Kenya and Sudan, and noted that Ugandan President Yoweri Museveni had called climate change an "act of aggression" by rich nations against poor ones. World wheat prices, moreover, are up 40 percent from two years ago because of drought in Australia due to global warming.

"We have to do far more than we have done so far to help those most impacted by climate change," Ashton told the meeting.

India and China, whose carbon-gas emissions are surging, reject calls to cut emissions saying that the problem has come from the developed world. The U.S. has likewise rejected emission caps, arguing it would be economic suicide unless booming developing economies were similarly bound.

What's next?

About the climate cover-up

About the climate cover-up

Democracy is utterly dependant upon an electorate that is accurately informed. In promoting climate change denial (and often denying their responsibility for doing so) industry has done more than endanger the environment. It has undermined democracy.

There is a vast difference between putting forth a point of view, honestly held, and intentionally sowing the seeds of confusion. Free speech does not include the right to deceive. Deception is not a point of view. And the right to disagree does not include a right to intentionally subvert the public awareness.

Although all public relations professionals are bound by a duty to not knowingly mislead the public, some have executed comprehensive campaigns of misinformation on behalf of industry clients on issues ranging from tobacco and asbestos to seat belts.

Lately, these fringe players have turned their efforts to creating confusion about climate change. This PR campaign could not be accomplished without the compliance of media as well as the assent and participation of leaders in government and business.

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