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Clearing the PR Pollution that Clouds Climate Science

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Regulatory

Regulatory

A Question of Framing

What a difference a year can make. While the consensus on the Hill may not have grown stronger in the interim—I’m looking at you, House Republicans—the American public seems to be increasingly wising up to the idea that global warming is, in fact, a real threat and not some nefarious liberal plot to deprive it of its God-given right to pollute.

That is the principal finding of a new survey, entitled “Global Warming’s Six Americas,” that was released this past week by the Center for American Progress. The survey, which the authors describe as an “audience segmentation analysis,” splits the American public into six distinct groups based on their level of engagement with global warming: alarmed, concerned, cautious, disengaged, doubtful, and dismissive.

The authors polled 2,129 American adults in the fall of 2008 on a variety of issues related to global warming, including risk perceptions, policy preferences, and values.


Read more: A Question of Framing

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The Oceans v. EPA

“Out of sight, out of mind,” is a pithy saying that aptly sums up the attitude most industrialized countries have toward ocean acidification. While there has been much (justified) hand-wringing about the terrestrial impacts of climate change, policymakers have largely ignored the threats posed by acidic seas – which are considerable.

For one, ocean acidification could wipe out a significant fraction of the world’s coral reefs – perhaps even all of them – by mid-century if we don’t curb our emissions. In late 2007, 17 marine biologists co-authored a review article in Science in which they warned that, under a worst-case emissions scenario (450 – 500 ppm and a temperature increase larger than 5.4°C), all reefs could disappear, taking up to half of all marine life with them.


Read more: The Oceans v. EPA

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Everyone's Mesmerized by the Market -- Except Mother Nature!

What's the difference between "cap-and-trade" and a "credit default swap?"

 

Not much!

 

"All the methods of pricing carbon permit the creation of a carbon market that will allow us to pollute beyond a catastrophic tipping point. In other words, they require us to put a price on the final "killing" tonne of CO2 which, once emitted, tips the balance and triggers runaway global warming."  


Read more: Everyone's Mesmerized by the Market -- Except Mother Nature!

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Lorne Gunter could help save CanWest Global

Wonder why Canwest Global stock is trading at about 35 cents?

Have a look at the rant today from Lorne Gunter - former editor of the now defunct Alberta Report. It seems the market for erroneous and irresponsible tripe is not as large as the editors of the National Post might think.

Last week, CanWest (owner of the National Post) had a cap-in-hand meeting with their creditors and managed to grovel out a two-week reprieve on ponying up $88 million of their mountain of debt. They are now looking for things to heave over the side to stay afloat.

Why not start with Mr. Gunter?

His latest tirade against the know-nothing scientific community is an excellent example of why the National Post has been bleeding red ink for years.


Read more: Lorne Gunter could help save CanWest Global

What's next?

12 Trillion Reasons to Get Off Oil

Want to save $12 trillion? Get off the oil economy. That was the blunt message from a recent report showing that the worst of climate change could be contained by investing 1% of global GDP into energy efficiency, green power and preventing deforestation by 2030.

The do-nothing alternative is somewhat less of a wise investment. Nicolas Stern, the former Chief Economist for the World Bank found that ignoring climate change would cost the world economy up to 20% of global GDP due to lost productivity, extreme weather and water shortages.

This latest report was conducted by the international consulting firm McKinsey & Company on behalf of a number of disparate groups concerned about climate change including Shell Oil, Honeywell and the World Wildlife Fund.


Read more: 12 Trillion Reasons to Get Off Oil

What's next?

Where Is Barack Obama's Global Warming Adaptation Plan?

Minneapolis Bridge Collapse

I know, I know: If you support "adaptation" in the global warming debate, you run the risk of being mistaken for someone who opposes "mitigation." But I'm not one of those adaptation-only Bjorn Lomborg types.

I support both capping emissions, and also getting ready for climate change, because I believe the science is clear: We have to do something, fast, to prevent the worst outcomes; but we're already so far down the global warming path that there will be many changes we can no longer stop, and must live with - and so must prepare for.

But my question is, where is Barack Obama on all of this?


Read more: Where Is Barack Obama's Global Warming Adaptation Plan?

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About the climate cover-up

About the climate cover-up

Democracy is utterly dependent upon an electorate that is accurately informed. In promoting climate change denial (and often denying their responsibility for doing so) industry has done more than endanger the environment. It has undermined democracy.

There is a vast difference between putting forth a point of view, honestly held, and intentionally sowing the seeds of confusion. Free speech does not include the right to deceive. Deception is not a point of view. And the right to disagree does not include a right to intentionally subvert the public awareness.

Although all public relations professionals are bound by a duty to not knowingly mislead the public, some have executed comprehensive campaigns of misinformation on behalf of industry clients on issues ranging from tobacco and asbestos to seat belts.

Lately, these fringe players have turned their efforts to creating confusion about climate change. This PR campaign could not be accomplished without the compliance of media as well as the assent and participation of leaders in government and business.

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