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Sunflower Power President's "No Fuel Bias" Questionable in Kansas

The tangled web of rhetoric and PR spin is being tightly wove as the Kansas coal plant fight continues.

Case in point, Earl Watkins Jr. is the President and CEO of Sunflower Electric Power Corporation, the company who recently lost its bid to build two new coal plants in Kansas and he's been making the rounds in the State Legislator trying to convince politicians that his company, "... has no fuel bias, meaning they're doing what provides the best fuel supply at the best price."

Watkin's "no fuel bias" is a little hard to believe when the same Earl Watkins Jr. sits on the Board of Directors of the Western Fuels Association, a cooperative business that supplies 17 million tons of coal to electric generating plants across the United States.

Its even harder to swallow Watkin's spin with release of a new report by financial research firm Innovest Strategic Value Advisors, finding that natural gas generation might actually be more cost-effective given impending federal greenhouse gas regulations.

Kansas Governor Kathleen Sebelius vetoed a Bill on Friday, March 21, 2008 that would have overturned the earlier decision by the government to not approve the construction of two new coal-fired electric plants. The application, submitted by Sunflower, was turned down due to concerns over the increase of heat-trapping greenhouse gas emissions that are the cause of global warming.

But the fight to keep new coal out of Kansas isn't over yet.

The Kansas House Energy and Utilities Committee has already drafted a new Bill for consideration that looks a lot like the last Bill. Proponents are hoping that the slight green tinge on this new Bill will be enough to pass it by a two-thirds majority in the House, thus making it veto-proof.

What's next?

About the climate cover-up

About the climate cover-up

Democracy is utterly dependent upon an electorate that is accurately informed. In promoting climate change denial (and often denying their responsibility for doing so) industry has done more than endanger the environment. It has undermined democracy.

There is a vast difference between putting forth a point of view, honestly held, and intentionally sowing the seeds of confusion. Free speech does not include the right to deceive. Deception is not a point of view. And the right to disagree does not include a right to intentionally subvert the public awareness.

Although all public relations professionals are bound by a duty to not knowingly mislead the public, some have executed comprehensive campaigns of misinformation on behalf of industry clients on issues ranging from tobacco and asbestos to seat belts.

Lately, these fringe players have turned their efforts to creating confusion about climate change. This PR campaign could not be accomplished without the compliance of media as well as the assent and participation of leaders in government and business.

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