Canada does not - as yet - export much tar sands oil to Europe. So why, you might ask, have the Canadian and Alberta governments been working overtime using tax dollars to fund a massive misinformation and lobbying campaign on the other side of the Atlantic?
There’s a clue in this press release from January announcing Alberta Energy Minister Ron Liepert’s $40,000 lobbying jaunts to the US and Europe: “The European Union is not currently a major market for Alberta’s oil sands products, but any legislation or tariffs adopted by the union’s government can serve as a model for individual nations around the world. We want to continue to share our story with the legislators so they have the facts about our clean energy strategies”
(I’ll let the “clean energy strategies” rubbish slide for now.)
It’s not about protecting existing markets. At the moment the vast majority of exported tar sands oil goes to the US. For the most part, it’s not even about securing a regulatory environment in Europe that protects future potential markets (although that is no doubt a contributing factor). I’ll tell you why the Canadian and Albertan governments are so worried that they’ve been applying pressure on European legislators to a degree at least one EU parliamentarian has declared “unacceptable”.
It’s about precedent. And they’re scared.