Who We Are

DeSmog launched in January 2006 and quickly became the world’s number one source for accurate, fact based information regarding global warming misinformation campaigns.

Our articles and research are routinely highlighted in the world’s most popular news outlets, including The New York Times, The Guardian, Associated Press, Bloomberg News, Wall Street Journal, Forbes, Huffington Post, Daily Kos, to name a few. DeSmog has won the Canadian Public Relation Society’s Leadership in Communication award, and was voted Canada’s “Best Group Blog” by their peers. TIME Magazine named DeSmog in its “25 Best Blogs of 2011” list.

The successes of DeSmog have attracted the attention of the media in North America and around the world.  In our capacity as experts on global warming and fossil fuel industry misinformation campaigns, we have assisted major media such as ABC NewsAssociated Press, BBC World Service and The Globe and Mail in the development of investigative content. DeSmog's research was heavily featured in the U.S. Senate's “Web of Denialresolution and speeches in July 2016.

DeSmog was founded by Jim Hoggan of James Hoggan & Associates, one of Canada's leading public relations firms. By training a lawyer, by inclination a ski instructor and cyclist, Jim Hoggan believes that integrity and public relations should not be at odds – that a good public reputation generally flows from a record of responsible actions. His client list includes real estate development companies, high tech firms, pharmaceutical, forest industry giants, resorts and academic institutions. He has also served as Chair of the David Suzuki Foundation.

You can read Jim's popular DeSmog manifesto on the origins of the project: Slamming the Climate Skeptic Scam.

The DeSmog team is especially grateful to our founding benefactor John Lefebvre, a lawyer, internet entrepreneur and past-president of NETeller. John has been outspoken, uncompromising and courageous in challenging those who would muddy the climate change debate, and he has enabled and inspired the same standard on this site.

DeSmog team

Brendan DeMelle

Brendan DeMelle
Brendan is Executive Director of DeSmog. He is also a freelance writer and researcher specializing in media, politics, climate change and clean energy. His work has appeared in Vanity Fair, The Huffington Post, Grist, The Washington Times and other outlets.

Ashley Braun
Ashley is Managing Editor of DeSmog. She is also a freelance science and environmental journalist, and a contributing science writer for Natural History Magazine. She has written for Discover MagazinePopular Science onlineHakai MagazineEarth Touch NewsGrist.org, and OnEarth.org.

» read more

Mat Hope is Editor of DeSmog UK.

Mat began working with DeSmog UK as Deputy Editor in October 2016, shortly after the UK voted to leave the EU, and helped to expand our coverage of the country’s ever-changing political scene.

» read more

Ben Jervey

Ben is a Senior Fellow for DeSmog and directs the KochvsClean.com project. He is a freelance writer, editor, and researcher, specializing in climate change and energy systems and policy.

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James Hoggan Jim Hoggan
James Hoggan, the founder of DeSmog, is a best selling author, president of Vancouver’s award winning public relations firm Hoggan & Associates and former Chair of the David Suzuki Foundation.

Throughout his career, Jim has helped community leaders and public officials navigate through the glare of TV cameras, social media frenzies and bad news stories. His expertise has resulted in many awards, including the public relations industry’s prestigious Silver Anvil for the best crisis management campaign in North America and awards for ethics in public relations.

What We Do

DeSmog exists to clear the PR pollution that is clouding the science on climate change.

An overwhelming majority of the world’s climate scientists agree that the globe is warming - the world's climate is changing - and that the indiscriminate burning of fossil fuels is to blame. We know that the risks are incalculable and, increasingly, we understand that the solutions are affordable.

Unfortunately, a well-funded and highly organized public relations campaign is poisoning the climate change debate. Using tricks and stunts that unsavory PR firms invented for the tobacco lobby, energy-industry contrarians are trying to confuse the public, to forestall individual and political actions that might cut into exorbitant coal, oil and gas industry profits. DeSmog is here to cry foul - to shine the light on techniques and tactics that reflect badly on the PR industry and are, ultimately, bad for the planet.

Contact information:

Email: editor [at] desmogblog.com

Phone: 202-505-1092 (anytime) or 206-588-2580 (PDT business hours)