There’s no real way to scientifically establish just how cool, adored, or respected a person is among certain groups.
But a good start might include the number of t-shirts with the person's face on them, the frequency of memes created with their quotes, or the amount of coffee drunk from mugs bearing their likeness.
On all these important and absolutely non-trivial measures, the astrophysicist, author, and educator Neil deGrasse Tyson looks to be winning.
Tyson is an American superstar of science communication. When primetime networks go looking for an articulate and respected scientist who can speak to the masses, Tyson is a go-to guy.
A few days ahead of the historic March for Science, Tyson released a four-minute video he said contained “what may be the most important words I have ever spoken.”