Here on DeSmog we've been writing a lot about so-called “clean coal,” a word that would fit well under Stephen Colbert's definition of truthiness:
what you want the facts to be, as opposed to what the facts are. What feels like the right answer as opposed to what reality will support.”
Coal is far from clean, but a $40 million advertising and public relations campaign by a coal industry front group calling itself the “American Coalition for Clean Coal Electricity” is doing its darndest to try and convince us otherwise.
The DeSmog team has been doing its part to counter the “clean coal” PR spin in its own way, as have many other online media outlets. But it is isn't enough, what we need is an online clean coal smackdown.
And here it is.
In partnership with Greenpeace USA and Rainforest Action Network we have launched a powerful new website called, simply enough, Coal is Dirty.
We have pulled together some of the best and most outspoken leaders on the environmental, public health and economic effects of America's addiction to coal, including:Jeff Goodell, contributing editor at Rolling Stone and author of Big Coal: The Dirty Secret Behind America's Energy Future.
Kate Rooth, who works for Greenpeace in the United States promoting climate, forests and oceans issues. She works with the Research Unit to support campaign and action work and is also a non-violence trainer.
Mark Fiore, who the Wall Street Journal recently called “the undisputed guru of the form,” creates animated political cartoons from an undisclosed location somewhere in San Francisco.
And we'll be adding more talented writers, researchers, online mavens and investigative journalists over the coming months.